Happy Halloween! If you ask me it’s probably the best day of the year to talk about all of the terrible, awful, downright scary things that come with running a brand online. I told you we don’t shy away from the good, the bad, and the nitty gritty here at The Spritz Project, so without further adieu, here are some very (very) unwanted aspects I could do without:
I’ve said it before and I’ll say it again: building a business from scratch is A TON of work. I’m well aware I sound like a broken record, but I’m not here to sugarcoat reality. I think it’s important to know what you’re signing yourself up for when you commit to creating and developing a business. I knew this new venture would be mentally taxing and at times all-consuming. What I wasn’t prepped for was how dismal my figure-it-out-as-I-go skills are. (Yikes!)
It’s only been a couple of weeks and I can already tell my current setup isn’t working. I constantly have tasks on my to-do list, yet I feel like I’m hardly making any strides when it comes to business development. What I’ve become very aware of is that I’ve been doing a lot of work in my business, not on my business.